The only company not affected by these bad times got to be Singapore Pools. Was passing by Raffles Place MRT basement and saw this makeshift shell booth and a long snaking queue. Then I realised it was Singapore Pools booth selling Toto and 4D. They even engaged staff to give out pamphlets to passer-bys.
Two young girls were giving out pamphlets about opening electronic accounts with Singapore Pools so that in future you could buy 4D or Toto by just making a telephone call. You could even have a pre-paid account! Another 2-3 other staff were promoting $10 red packets. It was their Prosperity Pack for the $10 million Toto draw this Friday. Each packet includes one Big Sweep ticket as well as 2 System-7 Toto ticket. If you were buying the Prosperity Pack, no need to queue at all, you could just get it from the staff. You join the queue only if you were buying your own numbers. Another station next to the booth had one computer screen with a game called "finding the 6 Ox" or something, and customers could have a go at them and win prizes on the spot.
I was like.... "Wah!". So many a novel way to reach customers faster. Do they need to in the first place, because in these bad times, people would buy even more lottery, just for that "hope" in becoming a millionaire overnight. People were even prepared to camp out in long queues in a presumed "lucky outlet" to buy their "hope".
Two young girls were giving out pamphlets about opening electronic accounts with Singapore Pools so that in future you could buy 4D or Toto by just making a telephone call. You could even have a pre-paid account! Another 2-3 other staff were promoting $10 red packets. It was their Prosperity Pack for the $10 million Toto draw this Friday. Each packet includes one Big Sweep ticket as well as 2 System-7 Toto ticket. If you were buying the Prosperity Pack, no need to queue at all, you could just get it from the staff. You join the queue only if you were buying your own numbers. Another station next to the booth had one computer screen with a game called "finding the 6 Ox" or something, and customers could have a go at them and win prizes on the spot.
I was like.... "Wah!". So many a novel way to reach customers faster. Do they need to in the first place, because in these bad times, people would buy even more lottery, just for that "hope" in becoming a millionaire overnight. People were even prepared to camp out in long queues in a presumed "lucky outlet" to buy their "hope".
Anyway, let's HOPE we all "huat" a little or "huat" big big from the $10 million Toto draw this Friday, just for the fun of it.
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